What they sell:
Tie dyed denim
Bleached splattered clothing
Army Camouflage jackets - Which is going to be a big trend for high street this A/W 12/13
Oversized shirts dip dyed
May not be for everyone but I personally love there style, it's like D.I.Y of vintage clothing or of your dads old denim jacket that you've studded up to your boyfriend denim shirt that you've tie dyed.
As seen on Rihanna and Jessie J of course!!