Saturday, 31 August 2013

Collabo with the talented Lee Scullion

featuring my collection

Tuesday, 27 August 2013

Who wore what at the VMAS

The VMAS kicked off last night with celebrities trying to out do each other on the red carpet in their attention grabbing outfits, featuring the best and worst, the daring, the glamorous and the darn ugly. 

Dare to Bare - they nearly did







Best dresses award go's to .... in my opinion

understated glam with edge

I understand that maybe's because her new single is called ROAR she thought she dressed like an animal, I just don't think it quite worked


gold grill.....

Is Iggy Azalea naked!?

Iggy Azalea wearing Emilio Pucci

a bit too close of a skin match

Worst dressed
really, what was miley thinking


And lets not forget Lady Gaga for sporting a bin bag and channeling Morticia vibes before getting practically naked on the stage and talking to the one direction boys in her underwear



Friday, 23 August 2013

Pinterest boards

So since joining Ossie Clark I have been really interested in looking at his vintage pieces and Pinterest have a great collection of imagery showing sketches, campaigns and celebrities wearing his clothing.

Check out my pinterest board for images

And lets not forget to check out the new collection on this video

Thursday, 22 August 2013

Autumn Winter 2013 trends

We're talking about fur, wether it's faux or real it's here for A/W 13/14.

Designers like; Marc Jacobs, Pucci, Prada, Fendi are taking fur to another level.

One designer that caught my eye was Ermanno Scervino's ready to wear collection in Milan who took on lady chic with soft colours, curve creating tailoring, delicate embellishments and fur featured throughout.

Wednesday, 21 August 2013

Rihanna for River Island

Once again another collaboration and another drop by Rihanna for River Island, bringing her edgy street style to the high street. As a style icon and trend setter the superstar has designed a 80 piece collection for autumn winter 2013 which "incorporates a mix of urban sports lux with sophisticated chic. With a strong emphasis on clean yet glamorous dressing and a nod to streamlined sportswear "

Available in selected stores worldwide and online from the 12th of September 

As well as pre-order now on these selected items: 

Tuesday, 20 August 2013

Great shoes

I love New Look for their shoes! They do good quality, trend led and good price pointing across there range and it has been this way for years.
They always do a great sale but they new collection has got me excited, they have really been sporting gold details with their collection, wether it be a heel, stud, tip or cuff it either adds a little glam or a little edge.

And why not DIY and buy these gold ankle cuffs off ebay, then you can team them with your favourite boot or heel. Happy Days =]

Thursday, 15 August 2013

Surface designs

My main focus for any design I create is colour and complexity to create a bold print that captures detail. My surface design degree has taught me many skills using photoshop which is my main method of designing. I still use my traditional methods when drawing, using mixed media and a range of techniques.

Examples of work - digitally printed fabrics silk

Wednesday, 14 August 2013

A/W 13/14 fashion trends

TARTAN- this seems to be coming through for Autumn Winter. The heritage look always comes in for Autumn Winter so this addition to that trend gives it a new edge. The revived interest in traditional British craftsmanship pushes this trend and this look shows man-ish tailoring and oversizing of coats.
Its all about punk and anarchy, studs, zips, vinyl, leather, plaid, fishnets, spikes and buckles. Think dark and hard wearing, its your armour.

Just look at Fausto Puglisi and you'll get the gist.

Fall 2013 Ready-to-Wear
Fausto Puglisi 

Saint Laurent
Saint Laurent, Moschino, CĂ©line, Stella McCartney, Alberta Ferretti, Vivienne Westwood Red Label, Punk At Preen. photo courtesy of

Design process

So although I have finished my degree in textiles and surface design(i got a 2:1 btw) for a few months now I did find some of my designs from my final major project that has got me thinking that I have kind of given up on designing and lost my determination as to what goals I set myself in my final year of my degree. I really need to get back in to the swing of things; researching, drawing and working on photoshop. In general just being creative. my mind is always buzzing about ideas but maybes they have been lost in the lack of money that I have, I know I enjoy my job at Ossie Clark but realistically I am a designer and my vision was, is and always has been: to set up my own label. I can't forget this dream.... and I am determined to succeed.
Love, passion, determination and hard work = The Dream

Anyways heres a little design process from drawing, which was just a quick pen and ink of a butterfly which I manipulated in photoshop to create a repeat. And also an example of the type of garment I would imagine it to appear on, I think it really sits well on a playsuit and I have also done a little styling moodboard of accessories to compliment this outfit.

Statement necklace for jewellery, white heels with gold ankle cuff (love!) 
and white laser cut bag 

Perfect summer holiday outfit 

Copyright shonaghmariesmith

Tuesday, 13 August 2013

Textile print techniques

Some work I had found from my degree detailing heat transfer printing technique, thought I'd share:

Heat transfer printing 

This method of printing can be used for transferring a print onto fabric, paper, plastic and many others. 

There are also a few ways to do heat transfer printing; by ink, through thermal printers and through heat presses. 

Inks and Substrates
Heat transfer printing requires a specially formulated heat transfer printing ink. The ink is comprised of a sublimatable dye, fine powder graphite and a strong acid in a carried liquid. Suitable substrates for this process include paper, wood, plastic, natural cloth, synthetic cloth, carpet material, concrete, glass, steel, porcelain and ceramic.

Thermal Printers
Heat transfer printing involves the use of an inkjet or electrostatic printer. The image to be transferred is created via computer, which is attached to an inkjet or electrostatic printer. The printer's print head transfers the image by applying heat and pressure onto the ink ribbon and substrate

Heat Transfer Presses
There are two types of heat transfer presses--platen type transfer presses and rotary drum presses. Platen presses are often used for printing individual pieces whilst the rotary rum press is more suitable for printing numerous pieces of the same print. Basically, the transfer is made by pressing the carrier paper that houses the ink and image to the end substrate and applying heat.

Heat Transfer Applications
Heat transfer printing is used for multiple applications. Manufacturers use this method to create banners, signs and displays. It can also be used for ceramics, ski and snowboard designs, T-shirt and other apparel designs, among other applications. People can use heat transfer printing to apply images to countertops, flooring, mouse pads, bags and large format textiles.

Environmental Impact
One of the benefits of using the heat transfer printing method is the lack of liquid byproducts. The carrier paper is the only waste to be disposed of after the process. Also, it is ideal for short- or medium-run projects, so presses aren't running all the time.

Monday, 12 August 2013

Ossie Clark

Thought I'd share with you all that I know work for Ossie Clark as visual consultant. I am in charge of all merchandising, stock replenishment, figures, store feedback and in general running the concession. It is so much fun being more involved and having the freedom to be creative with styling and merchandising the shop floor. I am a very independent person so this suits me to a T!
Ossie Clark re-launced this year and I am pleased to be apart of something that has potential to expand and grow, hopefully becoming a big named brand once again.

Ossie Clark is a legend in the fashion world, he was the leader of bringing tailoring to womenswear. Pushing the boundaries which influenced some of the greats, the likes of Yves Saint Laurent, Anna Sui and Tom Ford were just a few to follow suit.

He was dubbed the 'King of the Kings Road' creating curve creating clothing, he was a master cutter and created; floaty, sexy, romantic clothing.

To present day the stock still has this flair and some original designs have been recycled and brought to modern day. These 'Vintage' pieces are works of art, great fabrics and great cuts.

Celebrity fans and followers include; Nicole Sherzinger, Emma Watson, Sienna Miller, Kate Moss

vintage Ossie

Vintage Ossie

Nicole wears current Ossie Clark product 
 images courtesy of google images